Selling at Amazon.com Advantage
Amazon.com
Advantage is free to join and simple to use. You will need fill out
the application and open a direct account with Amazon.com Advantage.
They will take your books and videos into stock in their distribution
center and give you a premium listing on Amazon.com. They order from you
based on how fast your items sell, and they pay you automatically at the
end of every month for anything you've sold. Tens of thousands of people
and companies already work directly with Amazon.com Advantage--it's
simple, it's profitable, it works!
How do I apply to Amazon.com
Advantage?
As Amazon.com Advantage is an online program, they require that you apply
using their online application. They do not accept faxed or mailed
applications. You can apply for membership in Amazon.com Advantage by
visiting their page at the following address: http://www.amazon.com/advantage.
From there, click on the link to Join Now, where you
can read the membership details and apply for the program. Please fill in
all the required information and make sure you click the "Yes, I Want
to Participate" button at the bottom of the third page of the
application. You must have the following information in order to apply:
| a. |
You must have an e-mail account. |
| b. |
You must have worldwide distribution rights to the titles you
enroll. |
| c. |
You must be located in North America. |
| d. |
You must have copies of your title ready to ship immediately. |
| e. |
If your title is a book, it must have a scannable ISBN number.
That is the number that your publisher should have assigned to
your book. |
| f. |
If your title is a video, it must have a UPC bar code and be
shrink-wrapped in its case. |
How will you
know if your application has been approved?
Once Amazon.com approves your Amazon.com Advantage membership, you will
receive an approval e-mail from them. Please do not send any copies of
your title until you receive a separate e-mail notification with the
number of copies ordered, shipping instructions, and location to send the
order. You will receive this e-mail notification within 24 hours of the
approval of your application.
How does
Amazon.com determine the selling price?
The Amazon selling price is the same as the publisher's list price of
the title. In most cases, this is the price printed on the cover of the
book or video. However, it is up to you to enroll the title at the list
price. Please note that Amazon.com will not be able to accept applications
that contain a higher price than is actually listed on your product's
cover. If there is not a price printed on the cover, you may choose the
selling price of the title.
*Please choose this price very carefully, as it is difficult to change the
price once your application has been approved.
When will you
receive your first order from Amazon.com?
You should receive your first order from Amazon.com within 24 hours of
receiving your approval e-mail. This order will include detailed
instructions as to the number of copies ordered, the address of the
designated warehouse, and detailed shipping instructions.
How many
copies will Amazon.com request in their first order?
Amazon.com's first order is generally a conservative one, based on the
title's sales history at Amazon.com. Usually, the first order is placed
for two to five copies.
How will
Amazon.com place orders for your title?
When Amazon.com needs to replenish the inventory of your title, they will
send you an e-mail notifying you that there is an order waiting for you.
At that time, you will be asked to log in to your Amazon.com Advantage
account and click on the Check Your Orders icon. By clicking on this icon,
you will access all the information you need to find out how many copies
to send and where to send them.
How will
Amazon.com be able to keep a consistent inventory?
With Amazon.com Advantage, you don't have to worry about their waiting to
reorder copies and running out of stock on your titles. Their ordering
software anticipates customer demand and will determine both optimal
reorder points and quantities for your title. That means when your
inventory gets low, their ordering software will automatically send you an
e-mail so that they can ensure that copies of your title are almost always
on hand and available to "Usually ship in 24 hours." The number
of copies they reorder depends on how well your title has recently sold.
If it has sold well, they'll order in larger quantities. If sales of the
titles have dropped off recently, they may ask for fewer copies in
subsequent orders. Please note that when Amazon.com sends you an order, it
is important that you fulfill the order promptly so that they do not run
out of inventory of your title.
Can you enroll
new titles to your account?
Once each new title is available, you can add it to your account via
Amazon.com's online application by clicking the "Add Titles"
icon.
What's the
difference between having your title listed in Amazon.com's catalog and
having it enrolled in Amazon.com Advantage?
Listing your title on Amazon.com advantage means that Amazon.com has the
minimum amount of information needed to make a title available for sale.
In addition, its availability is listed as "Usually ships within 4-6
weeks." Amazon.com Advantage is an additional, optional program you
can join that provides added benefits for your title that helps you to
increase its selling power (i.e., cover scans, subject classifications,
etc.).
Manage all your business at Amazon.com from the
Account Maintenance Center. Amazon.com stocks a small quantity (usually
fewer than five) of each of your titles When your inventory starts to run
low, they will send you an e-mail letting you know that you need to log in
to your account, click on your order, and get your shipping instructions.
Amazon.com Advantage pays you automatically every month and gives you a
complete sales report. As a member, you can always access daily updates on
how many copies you've sold, how many they have in stock, and how much
money they owe you. With Advantage, you have control over the
bibliographic information that customers see.
They will even scan your cover for free.
You can also assign up to ten search words for your titles. These
search terms should be consistent with the United States Library of
Congress. Examples of
searchable phrases include: Marriage and Divorce Counseling; Family
Therapists; Psychotherapy; Counseling; Family Practice, etc.
How will you
get paid?
Amazon.com will pay you 45 percent of the list price of the title and
automatically send you a check at the end of the month following the month
in which copies of your book sold. For example, for books sold in the
month of January, they'll send you a check at the end of February.
How do you
contact Amazon.com advantage?
The quickest and most effective way to contact them is via e-mail. Please
send any questions about the program to: advantage@amazon.com.
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